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Traces of Her - Henriette Van Baren, Echoes of motherhood

Discover Henriette’s tender journey into motherhood through scent, memory, and love in Mmoire’s Mother’s Day portrait series, Traces of Her. ...

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Finding your signature scent: ETHER WOODS or SUR ARIZE

Discover the powerful connection between scents and emotions. Learn the science behind how different fragrances influence mood and behavior. Enhance your well-being with the right...

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Natural vs. synthetic: The truth about perfume ingredients

Petals or molecules? Dive into the truth behind natural vs. synthetic ingredients in perfume, because “clean” isn’t always what it smells like. ...

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Perfume and Psychology: Exploring the Relationship Between Scents and Emotions

Discover the powerful connection between scents and emotions. Learn the science behind how different fragrances influence mood and behavior. Enhance your well-being with the right...

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Pheromone Perfumes - Edit one

There are many molecular ingredients that seem to strengthen pheromones, but one ingredient that stands out in this niche is Ambroxan. In this blog we...

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Discovering Your Signature Fragrance: A Guide to Finding Your Perfect Perfume

A signature fragrance is like a personal trademark; it leaves a lasting impression and defines your unique identity. In this blog post, we'll explore the...

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In collaboration with Gail Meijer

During this studio session photographer Gail Meijer visualised Sur Arize in her studio in Rotterdam.  ...

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In collaboration with Mikah de Wolf

In this episode Mikah de Wolf, photographer from Amsterdam, shot our newest campaign for Sur Arize. ...

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